• NewSpace (map)
  • Ground Floor, Hunter & Auckland Streets
  • Newcastle NSW
  • Australia

SmartPlay aims to bring data to life – supporting Newcastle Citizens to make changes to their own digital surroundings, and shape their own Smart City.

SmartPlay presents The Selfie Factory, which is a media installation created by Ralph Kenke in collaboration with Elmar Trefz. It offers a tangible representation of the scale and quality of online data, using a real-time stream of Instagram selfies printed on receipt paper. The Selfie Factory creates a temporary visual experience of online behaviour, aims to raise awareness of the contemporary phenomenon of the digital self-portrait (selfie). It is an exploration of the experienced divide of online spaces and physical places, and has triggered some valuable discussions on the subject of personal data and the responsibilities that we carry when engaging in online activities.

Please leave your comments and impressions on The Selfie Factory by using #selfiefactory #smartplay or by connecting to SmartPlay at www.smartplayhq.com

Exhibition times:

Sunday 6th May 1pm - 5pm

Monday 7th May 9am - 5pm

Location: Ground Floor, University of Newcastle NeW Space, Hunter St & Auckland St, Newcastle NSW 2300

Free Drop in sessions